THE BECOMING RICH INSIDE AND OUT JOURNAL
Your 10,000 Steps for the mind
Transform your life with this multi-dimensional no BS mental fitness guide + journal formulated with our signature Inside & Out™method—backed by science and drenched in wisdom—to help you declutter the invisible mental load, reframe negative self-talk, get out of your own way, and step into your highest power. Just a minute a day can help you eliminate self-sabotage, ease your anxiety, clear mental clutter, know your worth, and feel more at peace—so you can create the life and relationships you truly want.
Real Results from the Inside & Out™ Community:
87% of high-achieving women* reported a lighter mental load and more self love
95% eliminated self-sabotage—in just 4 weeks.
80% assumed they didn’t have an inner critic—until they named the voice using the journal’s structure, and started achieving things they once thought were impossible.
*If you are a woman, you are high achieving
*Based on self-reported results, of 50 high-achieving women using the Inside & Out™ journal over 12 weeks. Individual experiences may vary.
USD 55 | AED 202 | Book + Guided Journal
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Undated 12-Week Journal (Your Zero-Cost Therapy!)
341 artfully crafted pages for deep self-work - because self work is ART.
Gamified Mental Fitness:
Strengthen your mind with 10,000 Steps for the Mind—interactive challenges that turn growth into a rewarding "you vs. you" journey.
Tech Lovers - We got you.
Digitally Interactive Version available here
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Who is Becoming Rich Inside and Out Journal meant for?
Becoming Rich — Inside & Out Journal is for the person who built the life they once dreamed of — but still feels like something within is missing.
It’s for the high-achiever who knows how to manage calendars, deadlines, teams, money, and expectations — but is finally ready to learn how to manage their inner world too.
It’s for the woman who looks successful on paper but secretly feels exhausted by her own mind, pressure, comparison, overthinking, or inner critic.
It’s for the person who is tired of performing wellness and wants a real, sustainable ritual to feel grounded, clear, emotionally strong, and rich inside & out.
It’s for those who understand that success is not just about building a financial portfolio — but an emotional one too.
It’s for anyone ready to stop abandoning themselves while chasing their next level.
It’s for people who don’t want motivation for one day — they want a system, a practice, and a mindset they can return to every single day.
And ultimately, it’s for the person ready to become their dopest, healthiest, richest self — inside & out.
Feeling overwhelmed and wondering, who I am? Or what’s my purpose?
You’re in the right place. If you're seeking clarity, this daily guided companion will help you unpack what’s keeping you stuck and shift your mindset. Through repetition, consistency, and discipline, it rewires your brain—reinforcing thoughts and neural pathways that truly serve you. That’s the power of Mental Fitness.
How is this book different from other self help Books or Journals?
This book is part storytelling to get to know how your self talk works. and part doing - where you apply what you have come to know about yourself to truly upgrade. Most books either get you to journal or get you to learn. This does BOTH. Its like watching 10 videos on how to get 6 pack abs vs going to the gym. BOTH play a key role. AND this book doesnt just build positive neural pathways (ie gratitude) it also addresses negative, difficult thoughts. Cos' no amount of building something good can remove something difficult/bad like negative self talk, limiting beliefs, traumas, triggers...
Our debut iconic Mental Fitness Book + Guided Journal does BOTH. Toxic Positivity doesnt serve...Because for us to TRULY upgrade our operating system and become our dopest selves- we have to address BOTH.
How much time would I really need to commit daily?
1 min a day , in your calendar. Show up every single day. Choose one tool / exercise or prompt in the journalling section. That non negotiable 1 min , a day, to check in with yourself compounded over time is what leads to the magic of Believing. Behaving. Becoming unfold.
What happens after 12 weeks?
Once you go inward, you can't go backward. The things you've gotten to know about yourself - you cannot unknow. You now are downloading version 2.0 of yourself. and think of life as a video game. You are on the next level with additional super powers. But this level comes with its own challenges. So, you continue your journey to check-in , as a lifestyle. You dont ask should I brush my teeth after 90 days of learning how to right? VIOLA....
FLIP
THE SCRIPT.
This book has two parts that work together.
One part to become aware of your mental schema. One part to put that awareness into action.
Because watching 10 videos on six-pack abs won’t do much if you never hit the gym, right?
- 01AWARE
Six super light, super breezy chapters to meet your obnoxious, non-rent-paying roommates (hi, inner critic), understand how your mind works, and discover which thoughts you're funding on repeat.
- 02FLIP
Once you get to know certain things about yourself, you can't un know them.
That A-HA moment isn't just in your mind. The book does a literal FLIP too.
WTF? What The Flip! ;)
- 03ACTION
The second half is where you write, practice and put that awareness into action.
Cos your mental operating system doesn't truly upgrade without repetition and consistency. That's how new patterns become your new reality.
Believe. Behave. Become.
BECOMING RICH INSIDE AND OUT
it’s your daily multi vitamin for inner peace.
ISN’T JUST A JOURNAL, IT’S YOUR TURNING POINT.
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You’ve been doing it all — performing, producing, providing — and still feeling like it’s never enough. This journal gets it. It meets you where you are and gives you the space to finally breathe, reset, and feel lighter.
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That voice in your head? The one that says you’re not good enough, not ready, not allowed to rest? We call them your “obnoxious roommates” — and this journal helps you spot them, talk back to them, and take your power back.
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You’ve been taught that your worth is tied to your performance. This journal helps you unlearn that. It invites you to root your confidence in who you are — not just what you do.
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You’re not alone. Even if it’s felt that way. Through real talk, relatable stories, and reflective prompts, this journal helps you feel seen — and reminds you that your feelings are valid.
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Maybe you’ve felt selfish for wanting more space, more joy, more ease. This journal reframes that story. It reminds you that choosing yourself is not only allowed — it’s necessary.
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You’ve been moving through life, but not always feeling the progress. This journal becomes your mirror — showing you just how far you’ve come. Through daily check-ins and intentional prompts, you’ll track your mindset shifts, mood patterns, and micro-wins. Mental fitness is a muscle, and this is your daily rep.
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You can’t shift what you can’t see. This journal helps you make the invisible visible — revealing the self-sabotaging thoughts, habits, and patterns that quietly keep you stuck. Whether it’s procrastination, perfectionism, people-pleasing, or comparison spirals, this is where you finally name it, interrupt it, and begin to choose differently — with clarity, compassion, and intention.
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You’ve probably felt it — that pressure to journal every day perfectly, meditate, do breathwork, read the books, go to therapy, do the work. It can feel like a full-time job just trying to feel better. This journal was intentionally designed to take that pressure off. It gives you permission to start small — even just one minute a day.
Mental fitness isn’t about doing it all— it’s about showing up for yourself in a way that’s consistent, kind, and actually sustainable. It’s the lifestyle we are after.
Testimonials
What our readers worldwide are saying
Love notes, unfiltered, straight from the DMs 🤍
Somehow 9:30 pm became 5:30 am. 😂
By the evening I was completely exhausted and decided to go home… I hadn’t slept for almost 32 hours. Not even a second. And then I opened your book. And the funny thing is, I’m still only at the beginning because almost every chapter sent me somewhere else. I think that is one of the loveliest compliments I can give a book. It didn’t simply make me read. It made me think, research, connect dots and become curious about completely different things.

Her Highness Princess Abeer Al Saud
I just need 45 minutes. I’m an hour and a half in and I cannot close my book/journal.
I don’t know what’s the point of the highlighter anymore because all I need to do is just basically highlight everything I’m reading. … I haven’t rehearsed my why. So I’m a changed person, I feel after this.

Hadil Al Khatib
Founder, Broth Labs, Catcha Matcha & The Roost
A very cool and thoughtful approach to mental health fitness!
I have to say, it’s impressive! I love how it combines relatable concepts and actionable tools like PQ and DOSE. It is well structured and integrating your own personal experience makes it feel authentic.

Cherif Elassar
Mergers & Divestitures Programs Director, Global Enterprise Solutions at SLB
…a little bit more of who I am and not who I should be.
Using products from inside and out have really helped me ground myself. … So here I am on a beautiful beautiful afternoon a couple of days before my birthday writing down what my next year looks like and I have you to thank for it.

Vaibhavi Iyer
Marketing Head
Featuring clips from Dr. Joe Dispenza (Modern Wisdom), Mel Robbins (The Mel Robbins Podcast) and Arianna Huffington (The Diary of a CEO). All rights belong to the original creators. Not affiliated with Inside&Out.
HOW TO USE
THE BECOMING RICH INSIDE AND OUT JOURNAL
Even if you fill just one prompt a day - consistently for 21 days -
you’ll start to see powerful, positive change in your life.
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THE SECRET SAUCE IS TO SHOW UP EVERY DAY FOR YOUR MIND, LIKE YOU DO FOR YOUR BODY.
Replacing the term Mental Health with Mental Fitness — the very core of Inside & Out™ — is the start and completely changes the game! I can’t wait for you to experience that too!
Founder/Chief Visionary, INSIDE & OUTTM
MENTAL FITNESS COACH | OIL & GAS CORPORATE LEADER IN DIGITAL TRANSFORMATION
MENTAL FITNESS
WHAT IS IT REALLY?
The term “mental health” is often negatively associated with feelings of darkness, loneliness, isolation, and dis-ease. Let’s change the narrative, and think about it differently.
We don’t take care of our physical health only when sh*t hits the fan, right? We start easy, and build strength through repetition, consistency, discipline, and showing up even when we make every excuse not to — all to become better, more badass versions of ourselves Inside & Out.
It should be the exact same journey with the mind. It’s about showing up for ourselves, like we do for our bodies, every day, as a lifestyle, and even more so on the days when we don’t feel like it — and that is MENTAL FITNESS. That dedication to self allows us to SEE ourselves in both the good and difficult moments, circumstances, or even people. It gives us the courage to fully take in those experiences, and ultimately help us grow through what we go through.
Printed, Published, and Shipped from the UAE. Delivered worldwide.
YOUR END OF THE DEAL
CONTRACT WITH SELF
START CHOOSING YOU
CONSISTENCY OVER MOTIVATION
SCHEDULE YOUR MENTAL FITNESS RITUAL IN YOUR CALENDAR
JUST 1 MINUTE A DAY TO CHECK IN WITH YOURSELF. THAT IS A WIN.
Providing online publications in the nature of e-books in the field of mental health, well-being and wellness; publication of books, magazines, almanacs and journals; publication of journals; publication of texts, books, journals; publication of books and e-books; publishing books in the field of mental health, well-being and wellness; publishing e-books in the field of mental health, well-being and wellness.
WE ARE COMMITTED TO RECOGNIZING
INNER WORK, SELF-DISCOVERY,
AND INTROSPECTION AS
ART— AN ABSOLUTE LUXURY
WHY? BECAUSE YOU ARE ICONIC
Printed, Published, and Shipped from the UAE. Delivered worldwide.